Start and End of Project
January 2018 – December 2020

Principal Investigator
Sónia Sebastião

Funding
EUPRERA e outros european sponsors

Research Team

Partners

Project Summary

The European Communication Monitor 2018-2022 is the largest study in strategic communication and public relations worldwide. The European Communication Monitor (ECM) has been established as the leading annual survey on ongoing trends in strategic communication worldwide since 2007 with more than 3,000 participants from more than 40 countries each year. Additional surveys sharing the same design and many instruments are conducted bi-annually in Asia-Pacific, Latin America and North America (forthcoming), altogether forming the Global Communication Monitor series.
The project update (see second document) shows that ECM data are continuously exploited in academic conference papers and journal articles by the core team. Some articles are also positioned in cross-national professional publications. However, ECM insights are only partially used to inform national research communities (e.g. through papers in national languages and journals) and professional communities across Europe (e.g. through articles, essays, interviews in national industry/PR magazines; through presentations at national professional conferences etc.). Most importantly, the opportunity to produce a specific national report on current trends in communication management and public relations based on the ECM data has only been used very rarely – while this would offer a great opportunity to produce meaningful results in national languages for the profession.

Professor Sónia Sebastião - Principal Investigator Sónia Sebastião has a PhD in Social Sciences, specializing in Communication Sciences. She is an Associate Professor at ISCSP in this area, and currently develops research focusing on Strategic Communication and Public Relations. She is also the Coordinator of the Scientific and Pedagogical Unit of Communication Sciences and for the Post-Graduation in Digital Strategic Communication. A Research Senior Fellow in the Communication, Culture and Society research group, where she is coordinates the projects "Teaching and Practicing Public Relations" and "CPLP: the global affirmation of the Portuguese cultures".

Professor Susana de Carvalho Spínola Susana de Carvalho Spínola has a PhD in Communication Sciences. She integrates the MARPE network, a consortium of European researchers in public relations. She is member of several scientific committees and has several articles and books chapters in the fields of PR theories, strategic PR, public affairs, lobbying, public and corporate diplomacy, and PR education.

European Communication Monitor 2020: Facts

European Communication Monitor 2019: Facts

European Communication Monitor 2018: 10 key insights Brochure with the main results for 2018.